Food video series for my channel

Video Series

• Build a brand vs finding new audience

  • Building a brand means continuing a series of videos that follow a certain topic

  • Whereas finding new audience is to create a viral video in a new series

Food prep

• <market tour>

• Prepare my favourite food

• Prepare the freshest and best food I can for enjoyment

• Satisfy my curiosity to understand how to make this

• Appreciate how good food can get

• Make my ingredients from scratch

• Make her happy

• Link to relevant ingredients or video series in the video description + quick summary

X hour dish, Y hour, Z hour

• compare basic version versus intermediate vs all time expense version in taste quality and technique

Fruit Review

• Compare fruits to find out whether it is worth buying

• How to pick good fruits

  • Review criteria

    • Price

    • Where I bought this from

    • Weight

    • Price per kg

    • Portion size

    • Ripe indicator

    • How to pick good fruits

    • Visual analysis: how pretty does it look like to eat

    • Touch analysis: how it feels like in hand

    • Smell analysis: how it smells like

    • Cross section analysis

    • Ease of eating and removing inedible parts

    • How to cut and prepare it

    • Taste analysis - flavour profile

    • Juicing analysis

    • Sweetness analysis on brix scale

    • Wife analysis: does she like it? Make her happy

    • Taste test of products with different price points

    • Tasting test and sensations, sounds, crunch, review. She gives a rating.

    • Repeat on raw and ripe sample for each stage

    • Would I buy it again?

    • Research on sweetness perception: https://academic.oup.com/advances/article/12/2/343/6019982

    • Tagline: Degrees Brix is the measurement of sugars in a piece of fruit. As the fruit ripens the starch turns into sugar,

    • Review of how corporate clients use Atago digital refractometer: https://www.atago.net/en/customers-voice-food.php

Ingredients Review

Compare ingredients to find out the best brands

• Taste test of products with different price points

• Tasting test and sensations, sounds, crunch, review. She gives a rating.

• Look for freshness, compare price

• Test in recipes that highlight this ingredient as the star

  • Parallel methods eg. deep fry or air fry or steam

• Make her happy

• Ideal serving temperature (most delicious)

• Freshness test after x days

Recipes Review

• Try out recipes and rate them

Foodcast

• Learn cooking with a guest long form video style

• Go to their house and cook their favourite foods with them while chatting

Guest List for Food Talks

Appliances review

• Rate and review kitchen appliances

Cooking books review

Shorts high effort recipes to the beat

• example https://www.tiktok.com/@samseats?lang=en

Idea mines

• Popular youth cafe food based on Google maps reviews

• YouTube hits

Moonshot goals

Supermarket review

• a full website serving review info on every fresh ingredient and processed product

  • Eg. Eggs

  • Eg. Processed product like Kaya brands

• Allow shoppers to view the entire supermarket, preview specific products with reviews, and make buying decisions without stepping in

• Each supermarket stock list and comparison across supermarket

• Recommended products of the week

• Find discounted products

• List of ingredients updated every month

• Where to find each ingredient as each outlet differs

• Expansion: niche retailers

• Dictionary of food ingredients to search across every retailer

Home recipes mind map

• top recipes to make at home by speed to value, gourmet, festive dishes

• Map of recipes’ byproducts linked to other possible dishes to create at home

• Food preservation techniques to smooth consumption

• Grocery shopping techniques to smooth consumption

• Pretty pictures of recipes and shopping guides to inspire weekly grocery shopping

• Fridge organisation tips

• Kitchen and food storage tips

Outside food review

• honest thoughts of outside food establishments, Michelin guide, non Michelin guide

• Review of technique, kitchen theatre, taste, value

Farms review

• how good food grows and where

Marketing agency

• Help brands tell the story of how their food is made so viewers can try them to complete the 4D experience. Consider Fallow Restaurant in London, Michelin featured. https://m.youtube.com/@FallowLondon They have a youtube channel showing how they make their food and viewers love the inside tour by the chef cooking their food. https://www.thecaterer.com/news/fallow-restaurant-instagram-tiktok-youtube-james-robson The restaurant also invested in building a social media team to drive the business.

• Local example of covering a restaurant in eater-style https://www.youtube.com/watch?v=s9tEYZAYmEA